Modern Timber Technology at Brookeswood Joinery

The Benefits of Modern Timber Technology

The Benefits of Modern Timber Technology

Bradley Brookes, Director at Staffordshire based luxury window and door manufacturer, Brookeswood Joinery, discusses the benefits that modern timber technology can bring.

Bradley said: “Timber doors and windows look fantastic but often myths about their longevity and upkeep can deter homeowners from choosing them as an option. At Brookeswood we want to set the record straight and bust the most common myths.

Timber Doors and Windows Are Cold

“One of the most common myths about timber products is that they lack insulation. The reality, however, is quite the opposite. Timber is an excellent insulator, often outperforming other materials in both temperature regulation and energy efficiency. Timber’s natural composition and structure help it retain warmth in the winter and stay cool in the summer (when we get one), providing year-round comfort.

Bradley Brookes, Director of Brookeswood Joinery

Timber Has Low Thermal Conductivity

“Timber’s thermal conductivity is one of its strongest points. Wood is a natural insulator with low thermal conductivity compared to materials like aluminium and steel, meaning it doesn’t easily transfer heat or cold from outside. That can be essential for homeowners seeking energy efficiency, as it helps reduce the amount of heat lost in winter (cutting down on energy bills, essential with today’s financial pressures) and minimises heat gain in the summer. When they are properly sealed and installed, timber doors and windows offer high thermal efficiency, making them an environmentally friendly choice too, which is great if you want to be sustainable.

Timber Windows and Doors Can’t Be Double Glazed

Brad explains: “There’s a common misconception that timber frames aren’t suitable for double glazing, but that’s really outdated thinking. Timber frames are perfectly compatible with double and triple glazing, as they give a superior level of insulation and noise reduction compared to aluminium or uPVC alternatives.

Timber Doors and Windows Are Hard to Maintain

While it’s fair to say that timber doors and windows require some care, advancements in wood treatment and protective coatings mean they require much less maintenance than they used to, in most instances, lasting between 10-12 years before needing painting again. High-quality timber products are often treated with surface finishes that protect against moisture, UV rays, and general wear (ours certainly are).

Timber Will Rot Quickly and Need Replacing

This really isn’t the case. Modern timber treatments have revolutionised the durability of wood. High-quality timber doors and windows are typically crafted from species known for their natural resistance to rot, such as Red Grandis or Accoya. These timbers, when treated properly, can withstand years of exposure to the elements without rotting.

Timber Windows and Doors Are Expensive

“It’s true that while the initial investment in timber windows and doors can be higher than some alternatives, their longevity and performance make them a much more cost-effective choice in the long run. Quality timber products can last for decades with proper care, often outlasting synthetic alternatives.

Timber Doors and Windows Won’t Look Good Inside the Property

One of the main reasons people shy away from timber is because they think they’re limited to a ‘natural wood,’ look, but that’s not true as timber frames can these days, be customised. With the option to paint or stain the frames in any colour, homeowners can match the interiors of their homes, which for today’s Instagram generation we know is important.

Bradley finished: “That’s partly why we had a new website built we wanted to show the length and breadth of our products, showcase what we offer and dispel the myths about timber windows and doors. They can look amazing and thanks to modern timber technology truly last the tests of time too.”

To find out more about Brookeswood, visit: www.brookeswood.com, call 01538 388630 or email: info@brookeswood.com.

And to read more about Brookeswood’s new website, visit: Brookeswood Joinery Launch New Website – The Joinery Network

More news

TJN's Andy Ball and Frank Bruno at the GGF Members Day

TJN gets a boost at GGF Members Day

The Joinery Network (TJN) and the Glass and Glazing Federation’s (GGF) collaboration got a boost at the GGF’s sold out members day on 12 March 2026 at Tottenham Hotspur Stadium, which made a superb backdrop for more than 250 industry guests. The format was collaboration and relaxed networking, which was massively well received. The highlight… Continue reading TJN gets a boost at GGF Members Day
L-R MP Tom Gordon and Ventrolla's Mark Flanagan

Ventrolla welcomes MP Tom Gordon to its HQ

Ventrolla welcomed Tom Gordon, Member of Parliament for Harrogate and Knaresborough, to its headquarters for a visit focused on heritage craftsmanship, business growth and key challenges impacting the industry and region. The visit began with a guided tour of Ventrolla’s workshop facility, offering Tom a behind-the-scenes look at the full process of heritage window restoration and… Continue reading Ventrolla welcomes MP Tom Gordon to its HQ
George Barnsdale team

George Barnsdale eyes growth with new machinery investment

Lincolnshire timber window and doors manufacturer, George Barnsdale, has invested in new sustainable technology to boost production, cut carbon emissions and increase output by 75% before 2030. George Barnsdale, a fifth-generation firm based in Donington, has installed a Weinig CNC Profiling Centre, supported by a £675,000 Green Asset Finance package from Lloyds, which includes discounted… Continue reading George Barnsdale eyes growth with new machinery investment